§ 01 — SERVICES INDEX
UK · EU · SHOPIFY ONLY

Eleven services. One specialism.

With 244,694 UK Shopify stores and demand for specialist development growing faster than supply, picking the right team matters more than ever. Pick the service — the price is on the page.

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01
DEV

Shopify Store Development

Built to convert, not just look good. Theme builds, Shopify 2.0 sections, integrations, and performance baked in.

  • 01 Productised packages: Starter, Growth, Scale
  • 02 Mobile-first by default — 79% of traffic
  • 03 Core Web Vitals optimised at launch
  • 04 30-day post-launch support included
FROM
£1,999
TIMELINE
7 days – 7 wks
02
THM

Theme Customisation

OS 2.0 upgrades and brand-aligned redesigns — sections everywhere, metafields, metaobjects, dynamic merchandising.

  • 01 OS 1.0 → 2.0 migration
  • 02 Custom sections + section groups
  • 03 Metaobjects-driven editorial content
  • 04 Customer Account UI Extensions
FROM
£799
TIMELINE
5–14 days
03
APP

Shopify App Development

Custom & private apps. Functions, Bundles, Flow, Customer Accounts. Embedded admin UIs merchants actually want to use.

  • 01 Public + private apps
  • 02 Shopify Functions (Discounts/Shipping/Cart Transform)
  • 03 Customer Account UI Extensions
  • 04 Shopify Flow + Bundles + integrations
FROM
£2,999
TIMELINE
3–8 wks
04
AI

Shopify AI Integration

Shopify Magic + Sidekick + Inbox AI. MCP servers for agentic commerce. Custom OpenAI / Anthropic / Gemini builds. AI search, recommendations, conversational commerce.

  • 01 Magic + Sidekick + custom Sidekick skills
  • 02 Custom LLM integrations (OpenAI · Claude · Gemini)
  • 03 MCP servers + agentic-commerce surface
  • 04 AI search · semantic recommendations
FROM
£999
TIMELINE
1–10 wks
05
MIG

Platform Migration

Zero data loss, no SEO drop. WooCommerce, Magento, BigCommerce, PrestaShop → Shopify or Plus.

  • 01 WooCommerce → Shopify
  • 02 Magento 1/2 → Shopify Plus
  • 03 BigCommerce / PrestaShop → Shopify
  • 04 URL mapping + 301 strategy
FROM
£28,500
TIMELINE
7–14 wks
06
INT

Markets & International

Shopify Markets, Markets Pro, Translate & Adapt. Multi-region pricing, multi-language, EU compliance from day one.

  • 01 Shopify Markets + Markets Pro setup
  • 02 Multi-currency rounding + region pricing
  • 03 Translate & Adapt — multi-language
  • 04 Hreflang + geo-redirect strategy
FROM
£3,499
TIMELINE
3–6 wks
07
SUB

Subscriptions

Native Shopify Subscriptions, Selling Plans, build-a-box. Migrate off Recharge / Bold / Loop without losing customers.

  • 01 Selling Plans + Subscription APIs
  • 02 Recharge / Bold / Loop migration
  • 03 Build-a-box + prepaid plans
  • 04 Customer self-service via account extensions
FROM
£4,999
TIMELINE
3–6 wks
08
POS

POS & Omnichannel

Shopify POS / POS Pro implementation, custom POS UI Extensions, unified online + retail inventory and loyalty.

  • 01 POS Pro setup + hardware
  • 02 Custom POS UI Extensions (smart grid, tiles)
  • 03 Unified online + retail inventory
  • 04 Loyalty + customer recognition at till
FROM
£3,999
TIMELINE
3–8 wks
09
OPS

Maintenance & Support

Proactive — not reactive. Shopify changelog monitoring, SLAs, dev hours rolled up monthly.

  • 01 8 / 20 / 40 / unlimited dev hours
  • 02 1 hr → 24 hr response SLAs
  • 03 Functions deprecation + Web Pixels rebuild
  • 04 Shopify Flow + monthly dashboards
FROM
£499/mo
TIMELINE
Retainer
10
CRO

CRO & Performance

Move from the 1.4% UK average to the 3.2% top-20% benchmark. AI-assisted test ideation. Mobile UX is where the wins live.

  • 01 CRO audit (one-off): £1,200
  • 02 Performance Sprint (4 wk): £3,999
  • 03 Monthly retainer: £1,999–£3,499
  • 04 A/B testing + heatmap analysis · AI test ideation
FROM
£1,200
TIMELINE
Sprint or retainer
11
SEO

AI SEO + Technical SEO

SEO that ranks in Google and ChatGPT. Schema, llms.txt, AI-search optimisation, AI-assisted content. Engineering-led — no link building, no paid media.

  • 01 Schema.org across all template types
  • 02 llms.txt + AI-search optimisation
  • 03 AI content pipeline (Magic + custom LLMs)
  • 04 Core Web Vitals + Search Console reporting
FROM
£999
TIMELINE
1 wk – retainer
§ 02
Not sure?

Not sure which service you actually need?

SCENARIO 01

"I have a store but it isn't converting."

Start with a CRO audit (£1,200). 10 prioritised fixes with revenue impact estimates.

→ CRO & Performance
SCENARIO 02

"I'm on the wrong platform."

Migration scoping call. We map your data model and SEO risk profile before quoting.

→ Platform Migration
SCENARIO 03

"I need ongoing dev capacity."

Maintenance retainer or a dedicated developer — depends on your hours per month.

→ Maintenance / Hire Devs
§ 03
At a glance

Which service for which situation.

Use case
Service
From
Timeline
Outcome
New brand, no store yet
Store Development
£1,999
7–10 days
Live, converting store
Outdated theme, OS 1.0
Theme Customisation
£799
5–14 days
OS 2.0, sectioned, faster
Custom checkout / discount logic
App Development
£2,999
3–8 wks
Functions-based, future-proof
Stuck on Magento / Woo
Migration
£28,500
7–14 wks
Same SEO, better platform
Expanding to EU / multi-region
Markets & International
£3,499
3–6 wks
Markets + Translate live
Subscription / build-a-box brand
Subscriptions
£4,999
3–6 wks
Native Selling Plans live
Retail + online (omnichannel)
POS & Omnichannel
£3,999
3–8 wks
POS Pro + custom till
Things break, need help
Maintenance
£499/mo
Retainer
SLAs, proactive monitoring
Traffic but no conversion
CRO & Performance
£1,200
Sprint or retainer
1.4% → 3%+ CR target
§ 04
Vertical specialisation

We specialise in specific UK industries.

SEE ALL VERTICALS →
FAS

Fashion & Apparel

HEA

Health & Wellness

FNB

Food & Beverage

BTY

Beauty & Skincare

§ 05
FAQ

Service-selection questions.

Can I combine multiple Shopify services into one engagement?

Yes — most engagements blend two or three services (for example a Shopify migration paired with a CRO sprint, or a theme rebuild with an AI integration). We scope the combined cost in your proposal so you see one total price, not stacked invoices.

Do I get the same team across services?

Yes. Your dedicated PM stays consistent across services so context isn't lost between phases. Specialist developers (CRO, Plus, AI) rotate in as needed but the PM, the Slack channel, and the project tracker remain the same.

What if I need something outside these eleven services?

Custom scopes (Hydrogen / headless, Plus B2B, multi-store enterprise, bespoke AI apps, Shop Minis, Web Pixels rebuild) are quoted bespoke — see the Plus / Headless tier on the pricing page or send a brief and we will respond within 48 hours.

Are these Shopify services available outside the UK?

Yes — we serve UK and EU brands. All contracts are GDPR-compliant; a Data Processing Addendum (DPA) is available on request. Some US clients work with us on a pay-in-USD basis through our project-contract model.

How is intellectual property handled on Shopify projects?

All code, design files, and deliverables are client-owned and transferred on project completion. There is no licence lock-in, no ongoing rights retained by us, and no fees to take the codebase to another developer.

How do you price Shopify development services?

Nine of the eleven services are productised with fixed-price packages: theme work from £799, store builds from £1,999, app development from £2,999, AI integration from £999, AI SEO from £999, Markets/International from £3,499, Subscriptions from £4,999, POS & Omnichannel from £3,999, migrations from £28,500, maintenance from £499/month. CRO and ongoing AI SEO are the sprint-or-retainer models. Custom scope (Plus, headless, B2B) is quoted bespoke after a 30-minute discovery call.

Which Shopify service should I start with?

It depends on where you are. New brand without a store → Store Development. Outdated theme on OS 1.0 → Theme Customisation. Stuck on Magento or WooCommerce → Migration. Expanding to the EU → Markets & International. Subscription or build-a-box brand → Subscriptions. Retail stores plus online → POS & Omnichannel. Traffic but low conversion → CRO. Existing store needs ongoing dev capacity → Maintenance retainer. Complex automation or AI features → App Development or AI Integration. Send your situation and we will recommend the right entry point.

Do you offer discounts for combining services?

Yes — when two or more productised services are scoped into a single engagement, we usually discount the combined total by 5–15% versus buying each separately. Long-running maintenance retainers also get reduced hourly rates on overage work.

§ 06 — RECOMMEND ME A SERVICE

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