Native Shopify Subscriptions for UK brands. Selling Plans, build-a-box, prepaid + gift plans. Migrations off Recharge / Bold / Loop with zero customer loss.
Third-party subscription apps charge a percentage of subscription revenue plus per-subscriber fees. At scale, native Shopify Subscriptions removes the entire line item — typically £200–£2,000+/month back in your pocket.
The new extensible Customer Accounts surface plus Customer Account UI Extensions let subscribers manage everything (skip, swap, pause, change frequency, address, payment) inside a branded Shopify experience — no separate portal login.
Health & Wellness and Food & Beverage are subscription-native categories. Selling Plans + auto-replenishment + win-back flows is usually 30–40% of revenue at maturity. We build the whole loop, not just the checkout button.
These need Cart Transform Functions and bespoke configurator UIs — beyond what off-the-shelf apps deliver. Custom build, owned by you.
Most churn is solvable: better cancellation flows (skip, swap, pause as alternatives), failed-payment dunning, win-back sequences. We instrument the whole funnel during migration so the cohort behaviour is visible — then build the retention surfaces.
Current subscription stack, customer counts per plan, payment processor, churn baseline, win-back state. Output: migration risk register.
Native Selling Plans configured, PDP subscription UI built, Customer Account UI Extensions for self-service.
Active subscribers migrated, payment tokens re-vaulted (Stripe / Shop Pay), edge cases (paused, declined, gift) handled, parallel run for 1 week.
Old app turned off off-peak. Klaviyo flows rebuilt (welcome, skip, win-back, dunning). Subscription analytics dashboard delivered.
Configured for every product / variant / frequency combination. Editor-friendly so your team adds plans without dev help.
Subscribe vs. one-time toggle, frequency picker, prepaid options. Mobile-first, A/B-testable.
Skip, swap, pause, change frequency, address, payment — all inside Shopify's extensible accounts. No third-party portal.
Subscribers and payment tokens re-vaulted. We do not lose customers in the transition.
Klaviyo flows for skip-instead-of-cancel, paused-customer win-back, failed-payment dunning. Built and documented.
Build-a-box logic, prepaid handling, gift subscription flows.
Native Shopify Subscriptions configured. Selling Plans, PDP UI, customer self-service. Greenfield brands.
Migrate off Recharge / Bold / Loop to native Shopify Subscriptions. Customer + payment-token preservation.
Custom subscription experiences — build-a-box, prepaid plans, swap-and-skip, gift subscriptions. Cart Transform Functions.
No — that is the point of doing it properly. We migrate active subscribers and re-vault payment tokens via Stripe / Shop Pay. There is no re-authorisation email to customers, no break in their billing cadence, and no drop in subscriber count. The 7-day parallel-run period catches any edge cases (paused, declined, gift) before the legacy system is turned off.
Native Shopify Subscriptions has no per-subscriber or revenue-share fee — you pay only Shopify's standard transaction fees. Recharge typically charges 1% + $0.10 per subscription transaction (or higher on lower tiers). At £100k/month subscription revenue, that's ~£12k/year in fees that disappear. Migration usually pays for itself inside 6–12 months.
No. Native Shopify Subscriptions are available on all plans, including Basic, Shopify, and Advanced. Some advanced features (multi-currency subscriptions for Markets, B2B per-customer plans) need Plus, but the core selling-plan capability is universal.
Yes — that is built on Shopify's extensible Customer Accounts plus Customer Account UI Extensions. Skip, swap product, change frequency, change address, change payment, pause, cancel — all inside the branded Shopify customer account. No separate Recharge / Bold portal login.
Yes — that is the Build-a-Box / Custom tier. Build-a-box uses the Cart Transform Function to merge selected products into a single subscription line item with a fixed bundle price. Prepaid subscriptions use Selling Plan groups configured for advance billing. Both ship with the configurator UI on PDP and management surfaces in the customer account.
Shopify's native Subscriptions APIs trigger payment retries automatically (configurable schedule). We layer Klaviyo dunning flows on top — soft notice on first failure, harder warning on second, win-back-with-incentive on third — with the subscription paused rather than cancelled by default so the customer can reactivate without re-creating the plan.
Yes. Selling Plans attach to products / variants and the PDP shows a "Subscribe & save 10%" option alongside the one-time price. Many brands also offer a free first delivery on subscription as a CRO lever — easy to A/B once the infrastructure is in.
Native Shopify reporting covers the basics. We typically install a subscription-analytics dashboard (either via the Shopify analytics suite, or a thin custom app reading Subscription Contracts via GraphQL Admin) to surface MRR, gross + net churn, cohort retention, AOV by plan, and skip-vs-cancel ratios. Included in every tier.
Typically 5–7 weeks for a £9,999 migration with up to ~50k active subscribers. Larger subscriber bases (100k+) extend to 8–10 weeks. The bottleneck is usually payment-token re-vaulting cadence (Stripe rate limits) rather than build time.
Tell us your current subscription stack and subscriber count — we'll come back with a migration plan and fixed quote inside 48 hours.